A prompt is a buyer query that AgentRank submits to AI shopping assistants on your behalf — like “best hiking boots for wide feet” or “compare trail running shoes under $150”.
Your visibility score is calculated across all your active prompts. The more prompts you track, and the more relevant they are to your products, the more meaningful your data.
How prompts are generated
During onboarding, AgentRank generates prompts from your product topics using AI. The prompts are designed to reflect real buyer behavior — the kinds of questions shoppers actually type into AI assistants.
You review and approve prompts before they go live. You can remove prompts that aren’t relevant and add custom ones at any time.
Intent types
Every prompt has an intent — what the buyer is trying to accomplish. Intent affects how AI assistants respond and which brands they surface.
| Intent | Description | Example |
|---|
| Purchase | Ready to buy, looking for the best option | ”best trail running shoes to buy right now” |
| Comparison | Evaluating options side by side | ”Salomon vs Hoka trail shoes” |
| Feature research | Researching a specific product attribute | ”most durable waterproof hiking boots” |
| Brand validation | Checking if a specific brand is trusted | ”are Merrell hiking boots reliable?” |
| General research | Early-stage, exploratory shopping | ”what to look for in trail running shoes” |
Purchase and Comparison intents are highest-stakes. Buyers at these stages are closest to a decision, so AI recommendations directly influence conversions.
Prompt states
| State | Meaning |
|---|
| Active | Currently being tracked |
| Suggested | Generated, awaiting your review |
| Rejected | Removed from tracking |
Prompt limits by plan
| Plan | Active prompts |
|---|
| Free | 10 |
| Pro | 100 |
Choose prompts that cover the breadth of your product topics and a mix of intent types. A diverse prompt set gives you a more accurate picture of your AI shopping presence.
